Privacy Policy
Last updated: February 1, 2026
1. Information We Collect
Account Information: When you create an account or join our waitlist, we collect your name, email address, and optionally your yard name and phone number.
Usage Data: We collect information about how you use the platform, including pages visited, features used, and general interaction patterns. This helps us improve the product.
Yard Data: Data you enter into UpLift — including vehicle records, POS transactions, contact information, commodity records, and workflow data — is stored securely and belongs to you.
2. How We Use Your Information
- To provide and operate the UpLift platform
- To communicate with you about your account, updates, and support
- To improve the platform based on usage patterns
- To send product updates and announcements (you can opt out anytime)
- To comply with legal obligations
3. Data Security
We protect your data with industry-standard security measures including:
- TLS encryption for all data in transit
- Bcrypt password hashing
- CSRF protection on all forms
- Role-based access control with granular permissions
- Complete tenant data isolation
- Automated backups
- Secure session management with HTTP-only cookies
4. Data Sharing
We do not sell your personal information or yard data to third parties. We may share data with:
- Service providers who help us operate the platform (hosting, email delivery, payment processing)
- NMVTIS providers when you export or submit filings (only the data required for filing)
- Legal authorities when required by law
5. Your Rights
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Export your yard data
- Opt out of marketing communications
6. Data Retention
We retain your data for as long as your account is active. If you request account deletion, we will remove your personal data within 30 days. Yard operational data may be retained in anonymized form for analytics purposes.
7. Cookies
UpLift uses essential cookies for authentication and session management. We do not use third-party advertising cookies. Analytics cookies, if used, are privacy-respecting and do not track you across other websites.
8. Changes to This Policy
We may update this privacy policy from time to time. We'll notify you of material changes via email or an in-app notification. Continued use of the platform after changes constitutes acceptance.
9. Contact Us
If you have questions about this privacy policy or your data, contact us at privacy@uplift.io or visit our contact page.